It is no surprise that Amazon Prime members they recently enjoyed the largest shopping event in Amazon history. According to recent reports, 2017 Amazon Prime Day sales They outpaced the sales of big events like Black Friday and Cyber Monday and the event grew more than 60 percent than last year.
Recently this week, the gigantic retail offer offered 30 hours discounts and offers for your Amazon Prime members. One of the most popular products sold in Prime Day was the Amazon Echo Dot, which was discounted to $ 35 from its regular price of $ 50. Other incredible offers included:
A display of 55 inch 4k with Amazon Fire, a programmable pressure cooker canister, InstantPot, ancestral DNA tests called 23andMe, Playstation 4 consoles made by Sony, the Nintendo Switch console, protein powder and seasons 1 to 6 on Blu-ray of the famous series " Game of Thrones".
Prime Day was created by 2 main reasons: First, to stimulate the purchase among existing Prime members and the second is to attract new users so that they can acquire the Prime membership.
Now in its third year and according to the information, Amazon Prime Day strategies work perfectly. Today nearly half of the households in the United States have Amazon Prime membership, according to a report from Consumer Intelligence. The report also estimated that the number of Amazon Prime members in the United States increased by 35 percent from 54 million users that existed in 2016, and we are still waiting for the final numbers this year, but definitely as years. previous Amazon managed to break its past records.