eCommerce

El eCommerce offers the opportunity to all types of businesses to take advantage of the resources that Sales makes it available to everyone, not just for sell online through a shop, but also for sell in physical stores. In this section we will talk about events related to the E-commerce, as well as resources from initial and continuous both online and offline. We will also talk about the news regarding payment methods as well as of the trends and opportunities offered by mobile devices with the mobile commerce and social media with the social commerce to sell online and / or promote products and services. An important topic that we will also cover in this section is the eCommerce security, not only in terms of payments and charges, but also in terms of protection against viruses, hackers, data theft and other fundamental issues to have a secure site.

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Legal battle between Mercado Libre and TEMU over imports

Legal battle between Mercado Libre and Temu over competition and imports

Alberto Navarro

Mercado Libre and Temu clash in court over unfair competition amid the surge in door-to-door imports. Key points of the conflict.

Alibaba will boost over €2.500 billion in sales from Spanish companies to China between 2022 and 2024

Alibaba boosts sales for Spanish companies in China

Alberto Navarro

Alibaba drives billions in sales for Spanish companies in China and Asia, with a strong impact on GDP, employment and Chinese tourism in Spain.

Amazon announces 16.000 layoffs to focus on AI

Amazon cuts 16.000 jobs to focus on artificial intelligence

Alberto Navarro

Amazon cuts 16.000 corporate jobs to strengthen its commitment to artificial intelligence and the cloud, with limited impact in Spain and Europe.

E-commerce market in Spain: data, habits and opportunities

Susana Maria Urbano Mateos

Discover how the e-commerce market is evolving in Spain: volume, purchasing habits, devices, payments, trust, and opportunities for your eCommerce business.

China instructed Alibaba and other technology companies to prepare for acquisitions of Nvidia.

China instructs Alibaba and other tech companies to prepare for Nvidia chip purchases

Alberto Navarro

China authorizes Alibaba and other technology companies to prepare purchases of Nvidia H200 chips, reigniting the global race for artificial intelligence.

Turkish authorities raid Temu's Istanbul office amid regulatory pressure

Alberto Navarro

A raid on Temu's office in Türkiye and the end of customs advantages in Europe have heightened scrutiny of the Chinese online commerce giant.

What is Quipu: online invoicing software for freelancers, SMEs and accounting firms

Susana Maria Urbano Mateos

Discover Quipu, online invoicing software for freelancers and SMEs: invoices, taxes, banks and expenses automated on a single platform.

E-commerce in Spain grew by 22,6% in the second quarter of 2025

E-commerce is accelerating its growth in Spain

Alberto Navarro

Ecommerce in Spain rises by 22,6% and reaches 28.346 million, with record transactions, strong weight of tourism and boom in online fashion.

eCommerce Day Tour celebrates 20 years as a benchmark for digital commerce

Alberto Navarro

The eCommerce Day Tour turns 20 and is preparing a key edition with AI, unified commerce and eight key countries in the digital ecosystem.

Key aspects to consider when choosing the best e-commerce platform for your online store

Susana Maria Urbano Mateos

Discover the key factors for choosing the ideal e-commerce platform: products, payments, stock, security, integrations, and options like WooCommerce or Shopify.

Category highlights

Microsoft and PayPal launch Copilot Checkout

Microsoft and PayPal are promoting Copilot Checkout for purchases via chat.

Copilot Checkout lets you buy directly from the chat with payments via PayPal and other partners. Here's how it works and what it could mean for European e-commerce.

Increase your sales during the sales season

How to increase your sales during sales with visual strategies, smart pricing and customer loyalty

Discover how to increase your sales during sales periods with images, strategic discounts, customer loyalty programs, and omnichannel actions that improve your profitability.

How visual search changes SEO in e-commerce

Visual search technology with artificial intelligence in ecommerce and SEO

Discover how AI-powered visual search boosts your ecommerce business and how to optimize images to gain visibility and conversions.

VAT on purchases at Shein, Temu and Amazon

This is how VAT will affect purchases at Shein, Temu and Amazon in Colombia

VAT on purchases from Shein, Temu, and Amazon in Colombia is increasing: the exemption threshold is dropping from $200 to $50. Find out how much you'll pay now and how it affects you.

Lemonpay: secure payment methods for online stores and peer-to-peer transactions

Discover how Lemonpay protects payments in online stores and between individuals with escrow, shipping, returns and warranty for used technology.

Customer service law: what changes for businesses and consumers

Everything that changes with the new customer service law: waiting times, end of spam, co-official languages, sanctions and obligations for companies.

Tariffs on Temu and Shein: how the ecommerce landscape is changing

How do the new tariffs affect Temu and Shein in Europe, and what changes are expected in prices, shipping, and competition in e-commerce?

E-commerce goes to prison: how online stores for inmates work

How e-commerce works in prisons: rules, permitted products and the role of families in a market as delicate as it is necessary.

Ralph Lauren's e-commerce strategy: luxury, omnichannel, and global growth

Discover Ralph Lauren's Ecommerce strategy: timeless luxury, digital channel, premium prices and global expansion to boost sales and brand.

Amazon Prime customers in grocery e-commerce: opportunities and strategies

Discover how Amazon Prime customers shop for groceries online and what opportunities this opens up for supermarkets and retailers.

Challenges of e-commerce for small businesses and startups

Discover the main challenges of ecommerce for SMEs and how to overcome them with security, marketing, customer loyalty, and digital tools.

Successful social commerce strategy: from likes to sales

Learn how to turn your social media into a sales channel with a solid, credible, and results-oriented social commerce strategy.

Customer requirements in online purchases

mCommerce in Spain: habits, payments and opportunities for your online store

Discover how Spaniards shop from their mobile phones, which categories lead mCommerce, and how to optimize your online store to increase sales.

Important details about dropshipping: a complete and up-to-date guide

Discover what dropshipping is, how it works, its advantages, risks, and key legal aspects in Spain and the EU for setting up a profitable e-commerce business.

What to look for when choosing a hosting provider for entrepreneurs

How to be a good e-commerce entrepreneur: qualities and practical keys

Discover the key qualities and practical strategies you need to be a successful e-commerce entrepreneur and create a profitable online store.

Millennials in e-commerce: how they buy, what they expect, and how to win them over

Discover how Millennials shop in e-commerce and what your online store needs to win over this digital generation.

From Kickstarter to Shopify: a complete guide to creating your online store after a crowdfunding campaign

Learn how to go from a successful Kickstarter campaign to a profitable Shopify store, with optimized landing pages, apps, email marketing, and sales channels.

Nostalgia as a marketing strategy: evoking emotion to sell and build loyalty

Discover how to use nostalgia as a marketing strategy to increase sales, build customer loyalty, and differentiate your brand from the competition.

The constant and exponential ecommerce growth will have

Growth of e-commerce in Spain: data, key sectors and challenges

Discover how e-commerce is growing in Spain, leading sectors, purchasing habits, the role of mobile devices, and key challenges for SMEs and large platforms.

How has e-commerce progressed in Spain and why is it still growing?

Discover the evolution of ecommerce in Spain, key sectors, revenue data, purchasing habits, and the role of AI in its growth.

Tips for starting an online store in Ecommerce

The importance of e-commerce in Spain: data, habits and opportunities

Discover why e-commerce is key in Spain, online shopping habits, what users value, and how to take advantage of these opportunities.

Optimize your customers' experience on your mobile site

How to maximize your customers' experience on mobile sites

Improve the speed, design, and support of your mobile website to increase conversions, loyalty, and customer satisfaction across all devices.

BlogsterApp: Intelligent automation of social media content

Discover how BlogsterApp automates your social media, revives evergreen posts, and saves hours of promoting your blog content.

Selfie authentication: how to increase security in payments and digital identity

Discover how selfie authentication improves security, reduces fraud, and speeds up customer onboarding for online banking and services.

B2B: what it is, how portals work, and key trends in e-commerce

Discover how B2B ecommerce, supplier portals, and key trends for selling more between businesses are evolving.

Shopify's Cyber Monday crash shakes up online commerce

Shopify crashed on Cyber Monday, blocking sales and access. We analyze the causes, the impact on businesses, and what lessons can be learned for e-commerce.

Gift cards for eCommerce: a complete guide to selling more and building customer loyalty

Discover how gift cards boost sales, loyalty, and branding in your eCommerce with examples, types, and practical tips.

Introduction to e-commerce with servers: platforms, hosting and basic keys

Learn what e-commerce is, how to choose servers and hosting, and which platforms to use to set up a secure and professional online store.

How to spot a fake e-commerce website and avoid scams when shopping online

Learn to identify fake online stores: signs in the URL, payments, texts, prices and reviews to shop safely and avoid fraud.

Mobile app business models: how to monetize your app today

Discover business models for mobile apps: freemium, advertising, subscriptions and mixed models to successfully monetize your application.

Social Commerce in 3 steps: definition, platforms, tactics and mistakes to avoid

What is social commerce and how to implement it in 3 steps. Platforms, strategies, and mistakes to avoid to increase conversions from social media.

Advantages of e-commerce for seniors: a practical, accessible and secure guide

Benefits, barriers and solutions of e-commerce for seniors: accessibility, secure payments and adapted logistics with real examples.

E-commerce expansion: strategies, AI, payments and logistics for borderless growth

Ecommerce expansion strategies: AI, social commerce, payments, logistics and sustainability to successfully enter new markets.

Six Sigma in eCommerce: how to reduce errors and accelerate deliveries with DMAIC, Lean and data-driven purchasing

Apply Six Sigma to eCommerce: Fewer errors, faster shipping, and more efficient purchasing with DMAIC and Lean. A practical guide with key tools.

BigCommerce: Create a professional online store

Essential features for e-commerce businesses: a complete and up-to-date guide

A practical guide covering UX, B2B, SEO, payments, logistics, and security to create a competitive and profitable ecommerce business.

Privacy policy for Ecommerce: complete guide, structure and ready-to-adapt template

Create an e-commerce privacy policy: GDPR requirements, cookies, rights, and an editable template. A practical guide to compliance and building trust.

Mercado Libre asks for regulation of Shein and Temu: the regulatory battle

Mercado Libre demands regulations for Shein and Temu due to their impact on SMEs and employment. Countries in the region are taking action, and the debate is growing. Read the analysis.

Advantages of paying with PayPal when buying online: security, speed and flexibility

Paying with PayPal? Secure, fast, and flexible. Buyer protection, P2P, and international purchases. Learn about all its advantages and limitations.

Long-tail keywords in eCommerce: importance, search, and strategic use to convert more

Learn how to find and use long-tail ads in eCommerce to attract qualified traffic, convert more, and pay less for ads.

Start of VAT collection on international purchases on platforms such as Shein, Temu, and AliExpress

VAT collection begins on purchases on Shein, Temu, and AliExpress.

Chile will apply a 19% VAT on purchases on Shein, Temu, and AliExpress up to USD 500. Dates, rules, and registered platforms from the SII.

Social media presence for e-commerce businesses

Entrepreneurship Day in Marbella: investment, startups, and creativity

Connect with investors in Marbella: pitch, cybersecurity and innovation forums, awards, and networking. Get informed and participate.

SEO for food websites: from recipes to local ranking

SEO for food and restaurant websites: location, reviews, schema, UX, and tools to attract more reservations and fill more tables.

Santander and nine other major international banks are considering launching a stablecoin.

Santander and nine other international banks are studying a stablecoin.

Ten major banks, including Santander, are exploring a 1:1 stablecoin with G7 currencies. Learn about the project's goals, members, and status.

KOOOMO: A global e-commerce platform for payments, omnichannel, and collaborative growth

Discover KOOOMO: global payments, unified commerce, and analytics to scale your ecommerce with security and personalization.

BigCommerce for creating a professional online store: guide, pricing, and features

How to create a professional online store with BigCommerce: SEO, payments, B2B, multi-channel, dropshipping, and pricing. A practical guide to scaling.

Amazon customers in Spain can now defer their purchases with Santander.

CRO: A practical guide to optimizing conversion rates with data, tests, and UX

Learn CRO step by step: calculate your rate, run A/B tests, improve your UX, and accelerate your conversions with key tactics and tools.

Advanced Guide to Optimizing Product Images in Ecommerce

Speed up your store: formats, ALT, CDN, sitemaps, and tools to optimize images, improve SEO, and increase conversions.

Optimizing Marketing Campaigns with Adobe Marketing Cloud: A Complete, 100% Practical Guide

Boost your campaigns with Adobe Analytics, Campaign, and Target. Personalize, test, and measure to maximize ROI across all channels.

Growth of e-commerce in mass consumption in Spain: data, categories, and drivers

Figures and trends in consumer e-commerce in Spain: mobile, AI, quick commerce, leading categories, and purchasing habits.

ReferralCandy for Ecommerce: Complete Guide to Features, Pricing, and Integration

What is ReferralCandy and how it boosts your ecommerce: features, pricing, ROI example, anti-fraud, and integrations. Free trial and how-to guide.

Compelling reasons to start and grow an e-commerce business

Why open an e-commerce site: 24/7 sales, lower costs, more reach, and data to grow. Key tips, platforms, and strategy to get started.

OpenAI launches Instant Checkout on ChatGPT: direct purchases in chat

Instant Checkout arrives on ChatGPT: Shop on Etsy in the US; Shopify is joining soon. How it works, fees, and scope of the new feature.

Social Media Presence for Ecommerce: A Guide and Winning Practices

How to use social media for your e-commerce: platforms, content, ads, UGC, and metrics to turn attention into sustainable sales.

Eroski launches marketplace with more than 60.000 non-food items

The chain is activating its marketplace with more than 60.000 non-food items, selected vendors, and delivery to the Peninsula and the Balearic Islands.

Konvo AI startup closes $3,5 million round, led by Samaipata, for its AI agents for e-commerce.

Samaipata leads Konvo AI's €3,5M round for its AI agents in e-commerce

Konvo AI closes a €3,5 million round led by Samaipata to strengthen its AI in e-commerce and open a hub in Barcelona. Data, investors, and plans.

European Commission Inquiry into Ecommerce: Competition, DSA and Transparency in the Digital Single Market

Key points from the EC's e-commerce investigation: competition, DSA, dark patterns, and consumer rights. What's changing and how to prepare.

How to succeed in an e-commerce business with a 360º strategy

Pricing, security, shipping, UX, and marketing strategies to boost your ecommerce sales. A practical, up-to-date guide for growth.

Facebook Insights: What it is, what it's for, and how to get the most out of it

Learn what Facebook Insights is, what it's used for, and how to use its metrics to boost reach, engagement, and conversions on your Page.

Cross-Border Summit 1to1 in Barcelona: the B2B meeting that accelerates international e-commerce

Discover the 1to1 Cross-Border Summit in Barcelona: 1to1 meetings, BRIC workshops, and B2B networking to boost your international e-commerce.

Rakuten launches its marketplace in Spain and begins its European expansion.

Rakuten launches its marketplace in Spain and accelerates its European plan

Rakuten opens its marketplace in Spain with Club R, IA, and RFN. The first step in its European expansion. Discover categories, benefits, and plans.

SpyFu: A Practical Guide to Analyzing Your Competition in SEO and PPC

How to use SpyFu to analyze competitors for SEO and PPC: keywords, ads, backlinks, and real opportunities.

How to Improve the Ecommerce Shopping Experience: A Practical and Comprehensive Guide

Improve UX in ecommerce: speed, checkout, payments, shipping, and returns. Clear strategies for increased conversions and increased loyalty.

Disadvantages of e-commerce for customers: real problems and how to minimize them

Main disadvantages of e-commerce for customers and how to reduce their impact: shipping, returns, security, costs, and trust.

Jigoshop: Complete Guide to the WordPress Ecommerce Plugin, Features, Status, and Alternatives

Jigoshop for WordPress: features, product types, support, SCA, and migration options. Find out if it's right for your online store.

Keys to email marketing success: strategies, metrics, automations, and examples that work

Goals, metrics, segmentation, and automation to master email marketing with examples, tips, and practical tools.

Mercado Libre launches its B2B unit for wholesale purchases

How Mercado Libre Negocios works: B2B advantages, requirements, available countries, and key figures for the new wholesale channel.

Metrolinx adopts BigCommerce for its new headless experience

Metrolinx implements headless BigCommerce with Stripe to streamline management, payments, and the digital experience. Learn about the features, benefits, and scope of the project.