Artificial intelligence is here to stay and revolutionize all sectors, including online stores. If you have an eCommerce business, you've surely noticed this, as more and more people are seeking professionals with AI knowledge to perform typical online store tasks. But how can you create an online store with artificial intelligence and boost your eCommerce business?
The first thing we'll tell you is that just because you create an online store with AI doesn't mean you've already got everything done. In fact, AI can provide the foundation, yes, but you need to improve it and, above all, customize it to build it solidly and in line with your brand.
How to create an online store with artificial intelligence
As we've mentioned, AI can help you create an online store. It can offer you various tasks that would otherwise be much more tedious and time-consuming.
The first one is the automated generation of your storeThat means that in a matter of minutes, or even an afternoon, you could have your own store up and running. To do this, you can rely on platforms like Wix, WooCommerce, or similar platforms that integrate AI so you can build your store faster.
But there is more. And that is If you have access to your website, you could ask artificial intelligence to generate a custom design. and in line with your store so that it stands out from your competition and is closer to your brand identity.
All of this will save you a lot of time and money. Although, as we said, you need to have some knowledge of AI to get it to respond appropriately.
Another task to create an online store where AI can help is the creation of content and product descriptionsThere are many AI tools that are trained to generate product descriptions. Even those that aren't, like ChatGPT, can be trained to respond well to them.
For example, you could request a copywriting and storytelling text to describe a product you're going to sell that's also SEO-optimized based on the most searched keywords.
All of this saves you a significant amount of time, as you don't have to write them yourself, nor copy them from other websites to differentiate yourself from the competition.
We have previously told you about the SEO optimization, but with artificial intelligence you can also achieve this, since it could give you content that is optimized for those words (or similar ones) so that Google can better understand your content and position you.
This is how AI helps you in your eCommerce
Everything we've told you above would be part of creating your online store. But it doesn't stop there. AI can also help you personalize the customer experience. That means that when users visit your website, they have a positive experience and want to come back.
And how do you achieve this? Well, by thinking about the customer. For example, if they see a product, You could recommend others that are relevant or that might be interesting based on their searches.This way, you'll increase your conversion rate and be more likely to buy more than one product.
Another point that has been very trendy for a few years now is the virtual assistants and chatbots. These allow you to create automatic responses to your main questions. And to further customize it, you could enable the option to allow users to do so if the answer isn't found or if they want to speak to an agent.
Finally, AI can help you enable image or voice searchThis isn't something stores typically have, but it could give you a boost to break away from your competition.
Finally, I could also put together an email marketing strategy for you, one of the most direct forms of communication with users and/or customers.
How AI will help you with logistics and inventory management
On a more internal level, AI could analyze your data to predict product demand, trends, fashions, or even identify your store's star product to boost it. This, even if you don't see it right now, will positively influence your revenue and your investments for the store, because it can report when you have too much stock of products that they are not going to sell, or on the contrary, that you should invest in getting more.
For its part, AI is capable of analyze customer returns to see where you are failing and reduce them.
When it comes to shipping, more and more companies are starting to use AI to optimize delivery routes and times so that orders arrive as quickly as possible.
Can you trust an AI 100%?
After everything we've told you, you're probably already thinking about creating an online store or improving your current one with AI. But we must warn you: doing so alone may not yield the results you expect.
Asking AI to write content for you isn't the same as asking an AI specialist to work with it. They'll create content tailored to your website, review it, and verify it, so you can be sure that what's being said is true, that there are no errors, and that it's easy to understand.
That is Although AI can save a lot of time and money, if you don't have basic knowledge about the tool, you won't get the most out of it. to improve your eCommerce.
For example, imagine you ask for a technical article about a product you sell. And when you review it, you realize what they wrote isn't true. That means having to deal with AI again, or doing it manually, wasting time and money. But with a specialized professional, you could give them the proper instructions to produce the content without errors.
Are you ready to use artificial intelligence to boost your eCommerce business?